Turned customer acquisition into a revenue-generating engagement loop
For a leading retail bank, Kodobe embedded gamified engagement into the customer journey to drive acquisition, card adoption and transaction activity.
- 70%of new customers became carded, with ~$2 in revenue per card issuance helping the campaign fund itself
- 300%+uplift in mobile app engagement, turning new customers into active users
- 100%uplift in transaction count and value within 6 months, converting engagement into measurable business growth








